January 11, 2024

Sonar becomes GetWhy

For over a decade, our mission has remained unchanged: to help decision-makers uncover those vital "aha moments" from their consumers. Our product philosophy is simple: Insight users want actions that create value. Knowing What is just the start; understanding Why is the key to value creation.
May 14, 2024

Why agile scalable qual is the answer to the limitations of social listening

Kane Callaghan

Kane Callaghan

Insights Experience Director
April 30, 2024

Quirk’s London: Elevate the Game of Insights with AI and the Future of Consumer-led Marketing

Jonas Nielsen

Jonas Nielsen

CMO
April 29, 2024

Unveiling our AI-Powered StudyBuilder: Transforming Access to Qualitative Insights

Jokull Snæbjarnarson

Jokull Snæbjarnarson

CPO
April 23, 2024
IIEX North America

IIEX Hot Topic: AI Changing the Role of Consumer Insights

Jonas Nielsen

Jonas Nielsen

CMO
April 11, 2024
IIEX Austin

IIEX Austin: Innovation, AI, and the Future of Consumer-Led Marketing

Jonas Nielsen

Jonas Nielsen

CMO
March 26, 2024
Leveraging qualitative insights

The role of insights is changing: From “production” to “leverage” in business settings

Jonas Alexandersson

Jonas Alexandersson

Founder & CXO
March 22, 2024

Create with Them Instead of For Them: The Future of Consumer-led Marketing

Jonas Nielsen

Jonas Nielsen

CMO
March 21, 2024

Making it Easy to Share Insights to Your Organization: A Game Changer for Business Impact

Jokull Snæbjarnarson

Jokull Snæbjarnarson

CPO
March 7, 2024
User research platforms - Gartner report

GetWhy featured in the latest Gartner report

Sebastian Artmann

Sebastian Artmann

Creative Director
March 6, 2024
AI in qualitative research

Revolutionizing qualitative research: Why at Scale with technology

Jonas Alexandersson

Jonas Alexandersson

Founder & CXO
February 28, 2024

Putting the “Why” before the “How” in AI: Solving problems, not chasing technology trends

Jonas Alexandersson

Jonas Alexandersson

Founder & CXO
February 26, 2024

On the topic of trust and authenticity at QUAL360

Daniel Szőkedencsi

Daniel Szőkedencsi

Client Research Associate